Your Website Is Your Digital StorefrontThis common phrase means that your website is always working for you, even when you’re not. It’s a powerful tool that can help you generate leads and sales around the clock.There’s a good reason for this: it’s because it’s true. Your website is your digital storefront that customers and prospects
You have likely been using social media for a while now, but is all that work positively impacting your profits? It is crucial to ask this question, especially because there is rarely a direct connection between how much money you spend on social media and your sales revenue.Social media can be a powerful tool for
We have found that many B2B companies believe that all their website needs is a simply a redesign. Many companies make the mistake of rushing into designing a new website without taking the time to plan. This can often lead to problems down the road. Your website’s design is important, but it won’t generate leads effectively
“Our marketing sucks.” The thought that runs through your head at least once is that, if you’re a marketer and you’re asked to help choose a marketing agency, you’re going to have to worm your way into their heads. You might feel overwhelmed by the requirements of a campaign. You might feel like you’ve struggled to gain
A website’s User Experience (UX) and navigation are two of the most important factors to consider when creating a website. If a website does not deliver on these expectations, it will be difficult for people to use.Your visitor’s experience is directly linked to your website’s navigation.The navigational design and hierarchy of a site impact conversion,
It can be difficult to find potential customers for your business. You need to have a plan that includes figuring out who your target market is, how you will advertise to them, and what kind of content will be appealing to them. If you’re a marketer or entrepreneur, you can’t afford to rely on inefficient, outdated
Your website’s appearance, colors, and copy will all be judged by visitors. Potential readers will also consider how authoritative your organization, service, or team appears to be. Visitors are likely to expect that Non Profits will be particularly concerned about website accessibility issues.Website AccessibilityMaking your website accessible to everyone, regardless of ability, is important for inclusion
Conversion Rate Optimization (CRO) is the process of making your website more effective at generating leads. This is done by improving the content, testing different versions of the site, and streamlining the process. CRO leads to more high-quality leads, more sales, and lower costs. The other half is re-engaging those leads in the future. Nowadays, the
How often do we invest time and resources into building our own personal brands? We might even be trained at branding and good at it, but we don’t always apply those skills to our own lives. We’ve been working on ways to make LinkedIn profile pages more effective for personal branding. If you haven’t looked at
Page [tcb_pagination_current_page] of [tcb_pagination_total_pages]
